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Marketing Archive

How to Build a Positive Brand Reputation

Martin Castilla            No comments            Nov, 15
Many first-time business owners are surprised to learn that one of their company’s most important assets is its brand reputation. After all, if your brand reputation becomes tainted, you could potentially lose both your existing and prospective customers. On

5 Online Marketing Tips for Your Small Business

Martin Castilla            No comments            Nov, 13
No matter how many years of experience you have under your belt, every business owner wants their company to appeal to the masses and be successful. When it comes to marketing a small business, you may not have the

Try These Local Marketing Tips for Quick Wins

Martin Castilla            No comments            Oct, 8
If you are running a local business then there are loads of ways you can market yourself to potential customers in the local area. It doesn’t matter whether you are a local shop or an online store these tips

3 Reasons Why More Lawyers Should be Publishing

Martin Castilla            No comments            Sep, 24
We would expect that, in a profession that requires such a grasp of the spoken word, we would see more lawyers getting serious about publishing, but it’s surprising to see how many lawyers publish very little or not at

What’s In A Title: Email Subject Lines And Marketing

Martin Castilla            No comments            Aug, 9
When’s the last time you received an email from a source you didn’t recognize, and were curious enough to open it? If you’re anything like us, it was probably quite some time ago. Because we’re now so numb to

Top 4 Low-Budget Marketing Tips

Martin Castilla            No comments            Jul, 4
It’s not hard to see why a lot of companies continue to commit a substantial amount of financial resources to their marketing departments. After all, no matter how good a product or service might be, they can’t generate the

3 Tips for Starting Your Online Consulting Business

Martin Castilla            No comments            May, 14
To be a business consultant is to help your clients on stratagem, preparation, issue identification, procurement of knowledge, and development of skills. If you’re confident that you can do all of these then it’s ideal for you to set

5 Crucial Marketing Hacks for SMB-Owners

Martin Castilla            No comments            May, 9
Every new business owner deals with dozens of demanding tasks on a daily basis. From communication with clients to the in-house work organization, everything needs to be under control.

5 Video Marketing Tips for Success

Martin Castilla            No comments            May, 1
Video is the new text. You only have to look at the growth in video platforms like YouTube to see that that much is true. Today’s consumers spend hours every day watching viral videos and vlogs from their favourite

4 Tips to Help You Improve Your Instagram Photos

Martin Castilla            No comments            Apr, 29
Instagram is a really fun way to share your favorite photos and can also be a great way to make some money. However, competing with professional photographers on the platform can be hard if you don’t know much about

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